POPS
The Image
Freedom . . . to travel the open road to explore the countryside
The mother road was narrow . . . 2 lane and wove through small towns, the mountains, desert and big cities.
The experience is small scale, unique, picturesque, romantic and filled with vivid memories.
Roadside entertainment . . . there is the Blue Whale in Catoosa
The Totem Pole in Foyil
The Rock Café in Stroud
There is always a “gimmick” on Route 66. Some true, some tall tales.
There is always a “hook” to get you to stop and look and buy something.
There are onion burgers, BBQ and ice cold pop.
There are tomahawks, key chains, postcards and jack-a-lope.
There are truckers, farmers, bikers and locals, young and old. And there are always “interesting” people at the liar’s table.
So Route 66 has a glorious past . . . a resurging present and an always changing future.
We can appreciate the past but we don’t live there. The present is the spot between yesterday and tomorrow.
So what is the spirit of today on Route 66? What does the future look like?
It’s building a building of our time.
Give a nod to the past and use the technology of the 21st century to define today.
Our goal is to “Reinterpret the Road”
Think of Route 66 as “living history”
Let’s do something that is in the “Spirit of the Mother Road” . . .
We can be a little outrageous and over the top . . .
Let’s give the next generation of explorers a new memory along Route 66.
